Painting with a Twist Named Most Innovative Franchise
Painting with a Twist is thrilled to be on Franchise Business Review’s Most Innovative Franchise List in 2023. Our team, in collaboration with our franchisees, works hard to remain a top franchise, not only in our category but overall and it starts with innovation. We understand that things are constantly changing and in our franchise business we are always innovating on the technologies we use, the products we offer and the services we provide.
How Are the Most Innovative Franchises Selected?
Franchise Business Review surveyed 38,000 franchise owners representing more than 385 leading franchise brands to find out how creative and innovative they think their franchise is and if their leadership has a clearly defined vision for where the brand is headed.
From that research, they selected the franchise companies with the highest combined scores in innovation, leadership, and overall satisfaction to bring this year’s 100 Most Innovative Franchises.
The franchises on this year’s Most Innovative Franchises to Buy list focus on providing franchise owners with the most innovative products, services, and processes to help their businesses stay fresh and grow.
Painting with a Twist: An Innovative Franchise
There are several key areas where our brand thrives on innovation.
Unique Business Model Combining Art and Entertainment: Painting with a Twist has revolutionized the concept of a night out by combining a painting class with a social, fun environment. Unlike traditional art classes, our events are designed to be informal, fun, and appealing even to those with no prior painting experience. This innovative approach has redefined entertainment, making art accessible and enjoyable for everyone.
Technology: As the leader in the paint & sip/DIY space, we have robust custom-built systems made specifically for our unique business model. Over time we have and will continue to expand on capabilities and enhance functionality to better serve our franchisees and the system overall.
Products & Offerings: Over the past 15 years, Painting with a Twist has grown tremendously in terms of our offerings to meet customer demand. We started with just one simple offering: a 16×20 canvas painting event and a minimal art library. Now, we have a 20,000 piece art library, a multitude of surface options ranging from canvas and shiplap to wood boards and wine glasses and dozens of special event types like Blacklight, trivia and Paint Your Pet to name just a few. In 2022, we expanded our model to include daytime walk-in hours where customers could come create their own art on their own time. In 2023, we expanded this “Pop In” offering even further to include other DIY projects like serving trays and cutting boards, along with DIY candle making. All of these innovations have bolstered our brand and are a big reason why we remain top in category today!
Ready to learn more?
We’re so excited to share more about our award-winning franchise concept with you. When you’re ready, simply fill out the contact form on this page. We look forward to hearing from you!